Business Website or E-commerce: The Decision Guide for Swiss Businesses
Business Website vs E-commerce: Decision Guide for Swiss Businesses
It's one of the first questions my clients in Swiss Romandy ask: "Should I go with a business website or an online store?" Here's my complete guide based on experience with dozens of projects.
Business Website: Your Digital Business Card
A business website is ideal for companies whose main goal is visibility and lead generation. Examples include aphotographie.ch (a photographer who has signed contracts with clients who found her via ChatGPT), Luma Café & More and meltd.
E-commerce: Sell Online 24/7
An e-commerce site is for businesses selling products online, requiring product catalogs, secure payment (Stripe, PayPal, Twint), and inventory management.
Beyond Website vs E-commerce: Business Software
Some businesses need more than a website or online store. TeamCake is a complete business platform with multi-persona management (CEO, bakers, delivery, clients), automated workflows and complex business logic. FALCification is a SaaS app with AI text transformation and a marketplace. These are custom business software projects.
Our Recommendation
Don't choose in the abstract. Describe your project and receive a free prototype. Check our portfolio and pricing.
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Daniel Maitre
Fondateur d'Altio
Founder of Altio, a web agency based in Geneva. Specialist in website creation, web development and digital strategy for businesses worldwide.
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